Our leader ship team

Darko Matijasevic

Managing Director

Darko is a leading business strategy and marketing consultant in the region. At WORLDWIDE.EXECUTIVE GROUP, he has served and advised leadership of Philip Morris International, Holcim, McKinsey & Co, Genzyme, Rio Tinto, Al Dahra, Eagle Hills, Erste Bank, Advent International, DDOR, Societe Generale, IKEA, Lidl, Metro Cash & Carry, Qatari Diar and many other multinational corporations across most critical functions.

Darko brings 20+ years of experience in strategic management consulting, public affairs, branding, marketing and digital. In 2002, Darko worked at McKinsey&Co. in the US and earned degree in Finance and Psychology from Rutgers University.

Sanja Milakovic Kolundzija


Sanja has over 22 years of experience in communications and public affairs. She has served as one of the lead figures at WORLDWIDE.EXECUTIVE GROUP since the inception of the advisory business.

She has been instrumental in developing an integrated communications services portfolio and expanding the client base to include major international companies. Sanja has played a pivotal role in building WORLDWIDE.EXECUTIVE GROUP by nurturing its workforce, ensuring top-quality service, and expanding the client base. As a lead advisor, Sanja liaises with major international clients and collaborates with CEOs and communication teams to design strategic communication platforms, public and corporate affairs, stakeholder engagement, and sustainability and ESG strategies.

Previously, Sanja gained extensive experience in the international arena while working for various Italian, US, and Austrian organizations. She holds an MBA from the University of Sheffield and was honored with the prestigious business accolade “Kapetan Misa Anastasijevic” as the leading businesswoman in Belgrade.

Vesna Platisa


Holding B.Sc. in Public Relations and M.Sc. in Marketing Management, and with the background in international professional debating over the several years, Vesna works for almost 15 years in strategic advisory, strategic communications, reputation management, public affairs, crisis communications, as well as creative communications campaigns leadership and digital. Spotted by WORLDWIDE.EXECUTIVE GROUP in her early career she has become youngest agency partner and for the last 10 years she is advisor to some of the key Clients, mostly in the spheres of tech, finance, FMCG and lifestyle. Within Executive Group’s team, she is also in charge of leading Agency’s brand, business development, new service portfolio and overseeing finance. She is passionately devoted to innovation, both in internal work and Client work, and is leading most of the Agency’s development projects and endeavors.

Dusica Matijasevic

Director of Advertising and Strategy

Dusica is an advertising expert in brand strategy, account planning and integrated communications campaigns with thirteen years of experience. Dusica brings her experience in strategic planning from advertising industry. Previously she worked as a strategic planner at Energy BBDO in Chicago, where she worked on some of the world’s top brands from various industries such as Wrigley, SC Johnson, Bayer, Papermate etc.

At WORLDWIDE.EXECUTIVE GROUP her knowledge and skills contributed to numerous brands and clients Erste Bank, Banca Intesa, PMI, Galenika, SR Technics, Belgrade Waterfront, Pestan, Ball Packaging, Selecta, dr Milk etc. She graduated from Blackburn College in the US with B.A in marketing and minor in Spanish, also she further specialized in strategic planning at the prestigious school for advertising Miami Ad School, San Francisco.

David Zarkovic

Head of Digital

David is an accomplished digital marketing professional with years of experience under his belt. With a career spanning almost a decade, he began his journey in digital marketing in 2014. During his career at Executive Group Worldwide, he worked with major global brands like Mercedes-Benz, Coca-Cola, McDonald’s, and Carlsberg, among others. Starting as a community manager, he rose through the ranks to become an account manager and eventually the Head of Digital at Executive Group Worldwide, managing the entire digital department of the agency. David has a broad range of experience that includes developing communication strategies content marketing, social media advertising, influencer collaboration, project management, reputation management, and many other aspects of digital marketing.

Bojan Babic

Creative Director

Bojan is an experienced creative expert who seamlessly merged his passion for literature and storytelling with a thriving career in advertising. With seventeen years of experience in the advertising field, he has developed and implemented impactful campaigns for a diverse range of clients on national, regional, and global scales, including Philip Morris International, Banca INTESA, Erste bank, Addiko bank, Carlsberg Serbia, Coca Cola Hellenic, Telekom Srbija, Galenika, GIZ, USAID, UNDP, and many more.

With a master’s degree in comparative literature from the University of Belgrade, his journey led him to become a highly accomplished copywriter and creative director. Through his innovative approach to communication, he has left a lasting impression on consumers, challenging norms and inspiring fellow creatives to think beyond the conventional boundaries of advertising.

Milena Nikolic

Art Director

Through her artistic expertise, Milena leaves a lasting impression on clients and audiences alike, establishing WORLDWIDE.EXECUTIVE GROUP as a recognized go-to agency for design.

Milena is a skilled graphic designer with thirteen years of experience in crafting visuals for esteemed clients such as PMI International, Banca Intesa, VODAVODA, IVKO, VICHY, LIDL, Belgrade Waterfront, Nestlé, NALED, Ball, and more. The portfolio of the EG design team, led by Milena, showcases a deep understanding of visual communication and a diverse range of designs that effectively convey brand messages and captivate audiences.

She acquired her expertise through her studies in graphic design at the College of Fine and Applied Arts in Belgrade. Her ability to transform ideas into visually stunning creations has solidified her reputation as a trusted partner in bringing clients’ visions to life.

Jovana Radovanovic

Client Service Director

Jovana is an advertising expert with exceptional project management and analysis skills. With a Master of Science in Project Management and Analysis from the University Pantheon Sorbonne, she has been leading and delivering integrated communication projects for foreign and local clients across various industries for over seven years now.

She has worked with some of the most renowned brands in the world including Philip Morris International, Banca Intesa, Toyo Tires, VODAVODA, NIS Gazprom, Air Serbia, McDonalds, Tehnomanija, and Knjaz Miloš.

At WORLDWIDE.EXECUTIVE GROUP, Jovana’s previous experience and skills have enabled her to make valuable contributions to numerous brands and clients.

Emilija Djordjevic

Account Director

Emilija has a demonstrated background in the advertising industry. With a Master’s degree in Intellectual Property Law from the University of Belgrade, she has gained invaluable knowledge in the legal aspects of the industry. Her career spans eight successful years, where she has worked with leading local and international brands from various industries such as Philip Morris International, Banca Intesa, Lidl, Ball Packaging, USAID, Mastercard, Hemofarm, Molson Coors, L’Oreal, Mondelez International, Japan Tobacco International, Teva Pharmaceuticals, etc.

At WORLDWIDE.EXECUTIVE GROUP she contributed with her exceptional communication skills, ability to build strong relationships with clients, and her dedication to delivering high-quality work. Emilija’s passion and strong work ethic have led to her continued success in advertising.